The Y stands for Yohji Yamamoto
The 3 represents Adidas’ three signature stripes and the - signifies the bond between the two

‘Ten years ago, together with adidas we created something that did not exist before and completely projected the future. My desire was and is to make sportswear elegant and chic. adidas is a very personal inspiration to me …
it enriches my creative life.’
- Yohji Yamamoto, 2011